As a small business owner, it is unlikely you have a budget to hire someone to do your research for you.
But guess what? If you join a local library, or even better a local college library, the librarian or reference librarian will help you and teach you how to do your research. This is what they went to college to learn how to do and they love to help you find the obscure information that you need. According to Ventura College Associate Librarian Peter Sezzi, helping students find what they’re looking for is the most important task he has.
Getting a library card provides you with access to a HUGE number of databases that ARE NOT available to you using a typical search engine like google. At Ventura College, a library card is free but only students and faculty can access the databases from home; people in the community have to search in the library. This is true for most public universities and colleges and less true for private schools or very expensive databases.
When you’re doing research, you want to look at a combination factors. (more…)
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